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U
X
/
U
I
D
E
S
I
G
N
E
R

WHO
AM
I?

I am a tech geek with focus on product development

Hey, so glad you're here! Nice to meet you. I'm Hugo Maia, and I'm from Porto, Portugal. I've been developing my skills for over 17 years in various areas of design and programming. Recently, my curiosity about UX/UI design has led me on a 5-year adventure in the field, where I've been excelling in the development of various products.

The UX/UI design area turned into a passion for me, where I've been exploring and implementing products focused on user needs and providing a better user experience.

In these five years of dedication to UX/UI Design, I have worked for two multinational companies and for other independent projects that required my expertise. Right now I am looking for new oportunities to work on new projects (remote or on-site). I have one accredited certification in UI/UX Design by FLAG ACADEMY and other in UX Design by ACCENTURE.

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Its all about them remove

Its all about them remove

Its all about them remove

User-centric
design
is
crucial
in
my
process
because
it
means
putting
the
people
who
will
use
the
product
first.


By
focusing
on
what
users
need
and
like,
I
ensure
that
the
final
product
is
user-friendly
and
meets
their
expectations.


I
pay
attention
to
the
user's
journey,
do
thorough
research,
and
listen
to
feedback
at
every
step.
This
helps
create
a
product
that
is
easy
to
use
and
enjoyable.


The
user-centric
approach
also
allows
for
continuous
improvement,
making
sure
the
product
stays
relevant
and
keeps
users
happy.

My Process based on Design Thinking

  • 1. Empathizeadd

    Understand the needs, thoughts, and feelings of the users. This involves conducting interviews, observations, and immersing yourself in the users' experiences to gain empathy.

  • 2. Defineadd

    Define the users' needs, their challenges, and establish a problem statement that guides the rest of the process.

  • 3. Ideationadd

    Generate a wide range of creative ideas to address the defined problem. Encourage a free-flowing exchange of ideas through brainstorming sessions, mind maps, or other ideation techniques.

  • 4. Prototypeadd

    Develop tangible representations of ideas to quickly and cheaply test and gather feedback.

  • 5. Testingadd

    Understand how well the proposed solutions meet user needs and expectations. This stage often involves refining and iterating on the designs based on user input.

WHAT
CAN
I
DO?

My Capabilities and Skills

U
X
&
U
I
D
e
s
i
g
n

I have + 5 years of dedication creating digital experiences for digital products as mobile apps, websites and web apps. My favourite software to help my with tasks are: Figma, Adobe XD, Balsamiq, Photoshop, AI, Hotjar, Google Analytics.

H
T
M
L
,
C
S
S
&
J
a
v
a
s
c
r
i
p
t

I program interfaces with HTML5, CSS3 and JS (Vanilla and JQuery). I love to put at test the interfaces that I design and also be creative with code. My favourite frameworks are Bootstrap 4/5 and Jquery.

W
o
r
d
p
r
e
s
s
D
e
v
e
l
o
p
m
e
n
t

I have + 6 years of experience working with wordpress. My habilities with wordpress includes design and implement custom interfaces with design builders or with custom code, theme development, integration with custom API's, SEO and performance monitoring.

G
r
a
p
h
i
c
D
e
s
i
g
n

I have 17 years experience in Graphic Design field with expertise in print and digital assets. My favourite software to complete creative tasks are: Adobe Photoshop and Adobe Illustrator.

MY AWARDS & RECOGINITIONS remove

MY AWARDS & RECOGINITIONS remove

MY AWARDS & RECOGINITIONS remove

My
Work
Experience

Working and Learning

F
r
e
e
l
a
n
c
e
G
r
a
p
h
i
c
D
e
s
i
g
n
a
n
d
W
e
b
D
e
v
e
l
o
p
m
e
n
t

2007-2018

I've worked as a freelancer for companies on Portugal, UK, USA and Brazil. During this time I've participated on projects of web design, web app design, graphic design and wordpress development. Some of my past clients: Swood, Veridian, Packbuddies, DogStroll.

T
h
i
n
k
T
a
n
k
-
M
a
r
k
e
t
i
n
g
e
C
o
m
u
n
i
c
a
ç
ã
o

2018-2020 / Employer

My primary responsibility involved designing websites, landing pages and mobile apps as a member of a multidisciplinary marketing team. In this role, I designed user experiences to complement diverse creative marketing campaigns for clients.

G
r
u
p
o
I
d
e
i
a
s
D
i
n
â
m
i
c
a
s

2020-2023 / Employer

As a UX/UI Designer, I was responsible for developing and maintaining various technological projects used in a variety of industries, such as water management, art gallery management, and e-commerce platforms.

A
b
s
t
r
a
t
S
t
u
d
i
o
-
D
e
s
i
g
n
a
n
d
D
e
v
e
l
o
p
m
e
n
t

2023-Current / Employer

In my previous position, I was responsible for creating designs and experiences for both web and mobile platforms. Additionally, I have experience in programming Wordpress websites from conception to implementation. My marketing skills extend to social media, advertising, and print materials.

Articles
and
Tips

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Why to use personas in design projects
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The Significance of User Journeys in UX Design
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Mastering the design of effective landing pages
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